The following use cases address several common challenges organizations face when handling customer data, and how they are solved by a MDM solution.
Business-to-Customer Use Cases
- Merging Entity Records via Automatic, Manual, or Advanced merging methods (here)
- Rejecting Potential Duplicates (during Clerical Review) (here)
- Relocation of Individual Customers (here)
- Trigger Clerical Review after Manually Editing Customer Record (here)
- Address Validation (here)
- Unmerging Golden Records (here)
- Find Similar Preventing Duplicates (here)